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When selling your home, the experience can vary greatly depending on the real estate professional you hire. You could go with an average agent, who may simply go through the motions, package up your home in a standard way, take pictures, and put it on the market, hoping for the best. Alternatively, you could choose to work with a master marketer and seller representative specialist who can make a significant difference in your selling experience. These professionals have a proven track record and the competency to recommend focused actions in preparation for listing your home, such as how to enhance a property’s appeal to buyers and develop a systemized approach for a successful sale.
The difference between these two approaches is stark. An average agent might leave a home sitting on the market for weeks, months, or even years in some cases without making any necessary adjustments. In contrast, an expert agent will understand how to properly set up a property, making it appealing and moving it quickly. I want to share two specific examples from our experience in real estate to illustrate this point.
The first example is a property on Ashland St. that had been on the market for over 1100 days with two different experienced agents. When we stepped in, we advised specific adjustments, relisted it, and went under contract in just six days. Even after this contract fell through, the home was back under contract in another seven days.
The second case involved a home on the market for over 200 days. After overtaking the listing and making some changes, the home went under contract in six days, and though the first deal fell through, it was back under contract in ten days and the sale closed.
These examples show the power of having the right professional on your side. It’s all about setting up your property effectively, and when done correctly, it can sell quickly and for greater returns, regardless of how long it’s been on the market. If you’re facing challenges selling your home and would like a professional opinion, feel free to reach out. We’d be glad to review your property and provide insights to help get it sorted, with no obligation to use our services.
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