Why Your Home Isn't Selling: A Seller's Guide

By Shawn Manderscheid

As a licensed Real Estate Professional for 25+ years, consistently performing in the Top 1% of Houston Realtors, Shawn is truly a treasure in the real estate field.

Are you in a situation where your home is on the market, but it feels like it’s stuck in limbo? Are you wondering why there’s a sudden crawl in showing activity, and you’re starting to question if your home will ever sell? You’re not alone. In this post, we’ll shed light on the crucial dynamics that can affect your home’s sale and how you can regain control.

1. First impressions matter. First and foremost, your listing needs to make a stellar first impression. Ensure your home is well-prepared, with eye-catching photos and a competitive price point. Having a plan in place to adjust the price if necessary is vital, as the initial weeks on the market are when you have the most potent position as a seller.

2. Understanding buyer urgency. Buyers often start their journey with a sense of urgency, driven by the fear of losing out on a great property. However, as time goes on, this urgency can shift into concern. If your listing lingers on the market, potential buyers may start to wonder what’s wrong with it. This mindset shift is a common occurrence among buyers, especially for properties in the middle market.

3. Avoid stagnation. The biggest pitfall for sellers is stagnation. When your listing becomes stagnant, the chances of showings and offers dwindle. To combat this, avoid letting your listing stagnate by periodically refreshing it. Take new photos, revisit your pricing strategy, and make adjustments to maintain momentum.

Understanding and proactively addressing these market dynamics will help ensure your home doesn’t get stuck in the seller’s limbo. Don’t wait until you’re hoping for a showing; take action to keep your listing fresh and appealing to potential buyers.

Remember, if you have any questions about keeping your home from getting stuck on the market or about real estate in general, don’t hesitate to reach out to me by phone or email. I am here to be your resource for all of your real estate needs.